How policy and incentives could pave the way to broader e-bike usage
Few American use e-bikes or other micromobility options — but many are open to changing their minds, according to a new Ipsos poll. Ipsos Public Affairs’ Joann Lynch shares the keys to wider adoption.
Bikes, e-bikes and scooters offer a sustainable means of local transportation while easing road congestion and air pollution. While just 4% of Americans say their household owns an e-bike, 8% plan to buy one in the next two years and 23% would consider a future purchase, per Ipsos polling.
Infrastructure improvements (i.e., separated bike lanes and paths) and financial incentives would be the most important factors for potential e-bike riders, especially those ages 18 to 34. What level of government will fund these changes going forward? The other challenge may be raising awareness of those efforts: Only 3% of Americans have heard of the E-Bike Act Consumer Tax Credit, while 90% of Americans don’t know whether their state has rebates or incentives for e-bike purchases.
For policymakers, this signals a need for targeted public education campaigns and strategic investments that consider safety, equity and user behavior. Expanding infrastructure and offering tax subsidies could significantly boost e-bike usage, reducing traffic and carbon emissions.
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