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BRANDpuls
BRANDpuls offers a detailed market overview by analyzing the consumers’ attitude towards the brand and combines market indicators with other data: psychographics (leisure time, lifestyle, shopping…) socio-demographics and media usage. BRANDpuls includes a variety of product categories and possibility of analyzing our own and competitors' brands.
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The Map to Brand Growth
Whether it’s the I'm Lovin' It jingle or the Golden Arches that make you think of McDonald's they are both examples of salience, and salience sells.