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  • Society

    Ipsos Update - November 2024

    Mental Health, AI, Infrastructure … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

    5 November 2024
  • Consumer & Shopper

    Conversations with AI Part V: Is there depth and empathy with AI twins?

    How do synthetic respondents fall short of capturing the human experience?

    25 October 2024
  • New Services

    Ipsos PersonaBot, a groundbreaking AI-powered solution to enhance segmentation research

    Ipsos has launched Ipsos PersonaBot. This AI-powered tool, powered by Ipsos Facto, allows organizations to engage in conversations with personas representing their target audience. Ipsos PersonaBot is available for both consumer and healthcare sectors.

    23 August 2024
  • Consumer & Shopper

    The New Era of Innovation

    Shattering the Stage Gates with Generative AI.

    25 June 2024
  • Consumer & Shopper

    How context can inspire brand growth

    Shaping brands through contextual insights

    22 May 2024
  • Consumer & Shopper

    The power of the ESG x Brand collaboration

    Opening opportunities to positively shape expectations and drive brand success.

    21 May 2024
  • Society

    Ipsos Update – May 2024

    Earth, plastics, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

    20 May 2024
  • Society

    Spotting opportunities beyond the mainstream: the Vibrant Fringes

    How listening to voices from the fringes can unveil opportunities for growth.

    29 April 2024
  • Consumer & Shopper

    Shifting Shoppers' ESG Attitudes to Action

    How to drive behaviour change.

    29 April 2024
  • Consumer & Shopper

    Unlocking the creative potential of out-of-home advertising

    Thinking outside of the billboard.

    2 April 2024
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