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2015 China Luxury Forecast
Positive consumer dynamics will continue to drive Chinese shoppers as the world’s number one luxury force. The China Luxury Forecast surveys luxury consumers in the mainland China and Hong Kong. This is the most detailed survey in Greater China looking at the behaviors and attitudes in the luxury sector.
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Distribution Channel Strategy Design
Case study – Ipsos Business Consulting was commissioned to conduct market research of the Chinese automotive maintenance and beauty market in order to provide the client with a comprehensive market entry strategy.