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What do Botswana, Indonesia and Colombia have in common? Actually, more than you think!
Nations’ reputations are largely related to that of their neighbors’; however, nations should never write off the effect that other countries around the globe can have on their image.
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Global consumer confidence up for the eighth month in a row
Expectations Index back to its pandemic level
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Flair Italy 2021 – A country at a crossroads
After the devastating effects of the pandemic, Italy is faced with a dilemma
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Discover how to unleash the magic of advertising with Ipsos
At Ipsos we help advertisers develop unforgettable creative that drives business. Discover how to unleash the magic of advertising with Ipsos.
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Ipsos Update - May 2021
Climate change, vacations and vaccine passports, President Biden’s first 100 days and the latest trends in South Korean society are some of the featured topics in this month’s round-up of research and thinking from Ipsos around the world.
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Press Release - Living in Crisis -Impact of Covid-19 on Economy Optimism and Consumer Spending among SEA Countries
A year of living with Covid-19, citizens in SEA continue to battle the concern on country economy.
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Global consumer confidence reaches new pandemic high
Significant month-on-month gains in consumer sentiment recorded in seven markets
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Ipsos Update – April 2021
Our monthly round-up of research and analysis from Ipsos teams around the world covers a range of topics from gender equality and parenting to retail trends and how advertising becomes famous.
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Flirtation or commitment: Assessing post-pandemic stickiness of product subscriptions
Product subscriptions have gained a new relevance during the pandemic,but will this behaviour stick in a post COVID-19 world?