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  • What makes a new product succeed

    A new framework for understanding consumers’ propensity to switch

  • How Lead Users Can Help You Ride the Innovation Wave

    Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.

  • Short hits of retail truth

    This video series explores how the shopper landscape is changing and the new forms of commerce which are emerging.

  • Future of Insights

    Ipsos’ Future of Insights series examines the various ways the insight function is transforming and how to elevate its impact.

  • Topic Modeling: A new approach to spotting consumer insights

    Consumer trends emerge, take hold, then go out of style faster than most marketers and insights pros can keep up with.

  • [WEBINAR] Innovation Spaces

    Unleash your innovation front end with AI-Enabled Consumer Intelligence (AICI).

  • Despite the increase in extreme climate events, citizen mobilisation for climate change is not growing

    A key player in the energy sector on an international level that has committed to the goal of reaching carbon neutrality by 2050, EDF presents the findings of an opinion study of groundbreaking scope conducted for the 3rd consecutive year by Ipsos in 30 countries  across five continents, covering two-thirds of the world’s population and featuring the biggest CO2 producers. Every year, EDF publishes an international status report on opinions, knowledge, expectations and levels of engagement in relation to climate change, as matter for reflection and to contribute to the constructive search for solutions for the future.

  • Time to Decide

    Measuring response time for innovation and brand growth.

  • Ipsos Update - May 2021

    Climate change, vacations and vaccine passports, President Biden’s first 100 days and the latest trends in South Korean society are some of the featured topics in this month’s round-up of research and thinking from Ipsos around the world.

  • Ipsos Update – March 2021

    Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.

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