Search
-
Web Listening
Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviours found in social media, search and other online data.
-
Communities
Communities enable collaborative environments for brands to interact with people in real-time. They help you build insights, drive innovation and gain influence by accessing on-tap audiences eager to provide input that will have an impact.
-
Mobile
Over the past few years, we have seen an increased proliferation of mobile across the world. Not only have we seen the number of mobile users grow worldwide, but we’ve witnessed increased engagement of consumers with their mobile devices for a variety of everyday activities, whether it’s watching videos, shopping and making purchases, or simply accessing the internet. We are now past the mobile tipping point, with mobile overtaking fixed internet access in many markets, across developed and developing economies. Consumer interactions with brands are, more than ever before, fragmented and multi-layered. Consumers are leading busy lives, and multi-task routinely in their day. Consequently, many of the planned brand exposures are missed and recall relevancy is eroding faster than expected.
-
Consumer & Retail Audit
Our consumer and retail audit services are twofold, covering both syndicated consumer & retail panels and customised continuous retail audit projects.
-
How Malaysians Shopped in 2014
An Ipsos & SSI study indicates that Malaysians have spent more money in 2014 than the year before and that private-label brand spending is on the rise
-
Malaysia: Happiest country in the region
A survey by Ipsos to understand the happiness levels in the region shows that 90% of Malaysians indicated that they were happy.
-
Malaysia a great country to raise children, study shows
76% of Malaysian parents feel confident about where they’re raising their kids, but still have concerns about the future.