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202202-SIA-Social-Listening
202111-SIA-Ipsos_Quick Social Listening.pdf
ソーシャルリスニングからジョブを分析する
202110-SIA-Insights-by-Social-Listening.pdf
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Introducing Synthesio’s trend discovery engine: Topic Modeling
Topic Modeling will be available on the Synthesio platform on 20th July. Our AI-powered discovery engine automatically scans, categorizes, and visualizes hundreds of thousands of online conversations using the power of machine learning to help you uncover unknown or hidden phenomenons and make trend analysis much easier!
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5 steps for developing an influencer marketing strategy with Lizzo
It’s the season of the Golden Globes, the Grammys, the Academy Awards, and more. With actors and musicians filling up the newsfeeds of billions worldwide, the awards season is a ripe opportunity for companies to invest in a strong influencer marketing strategy. Although influencer marketing campaigns have been shifting toward micro-influencers, the reach and impact of major celebrities cannot be ignored. Furthermore, many luxury brands continue to work exclusively with global figures. Today, we’re using social listening and audience analysis to look at the influencer marketing potential of two major female artists: Ariana Grande and Lizzo.
Social Listening Tools by Synthesio
Market-leading social media intelligence suite.
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Estará a potencializar o seu Path to Purchase?
A tecnologia criou um mundo multicanal que reúne experiências de compra físicas e digitais e que oferece uma proliferação entre touchpoints, influenciando os comportamentos de compra e as opiniões dos consumidores quanto às marcas.
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Social Intelligence | Uma visão nítida da categoria
Os marketeers precisam de entender a dinâmica da sua categoria para posicionarem as suas marcas adequadamente e competirem de forma eficaz. Para tal, é necessário conhecer as perspetivas dos consumidores.