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Crime, sex, immigration and climate change – how Australians get it wrong
Ipsos’ latest ‘Perils of Perception’ study shows which key facts the online public across 37 countries get right about their society – and which they get wrong. Now in its fifth year, the survey aims to highlight how we’re wired to think in certain ways and how our environment influences our (mis)perceptions.
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Labor party’s lead over the coalition narrows - Fairfax Ipsos Poll
The Labor Party’s lead over the Coalition has narrowed in the October 2018 Fairfax Ipsos Poll.
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Entrepreneurialism is Alive and Well and Taking on Today’s Social Challenges
Across 24 countries, 28% of adults have started a business and 9% have started a charity or community group.
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Germany Retains Top “Nation Brand” Ranking, U.S. Out of Top Five Again
Japan is in second place for the first time, while the UK remains in third, and France moves to fourth place - major gains are in the index’s People and Governance sub-categories. Winter Olympics and FIFA World Cup hosts South Korea and Russia improved their images, South Korea most remarkably. The U.S. remains in sixth place.
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Voters reject proposed changes to anti-discrimination laws
The Labor Party retains its lead over the Coalition in the October 2018 Fairfax Ipsos Poll.
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“Anti-system” sentiment is still strong around the world
More than one third of Australians think their country is in decline, while three in five Australians believe the economy is rigged to advantage the rich. Just over half (51%) of all Australians believe they need a strong leader who is willing to break the rules; and, two in three (65%) Australians lack confidence in the media.
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Ipsos Update - October 2018
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. October’s edition features new papers on agile research, surviving disruption, and creating strong branded memories in ads, as well as reports on Kenya, populism, and young people globally.
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Global Business Influencers 2018
Global Business Influencers represent less than 1% of the population. But, taking into account their influence, spending power, and the corporate budgets they control, they are a disproportionately important audience for B2B marketers.
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Beyond Populism? Two Years After
Two years on from Brexit and the election of Donald Trump, a major new Ipsos survey across 25 countries, revisits the topic of populism and ‘system is broken’ sentiment.
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Steady performance by Morrison - Fairfax Ipsos poll
The Labor Party retains its lead over the Coalition in the September 2018 Fairfax Ipsos Poll.