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Google tops Ipsos Australia ‘Most Influential Brands’ 2015 study for second consecutive year
Google is Australia’s most influential brand among consumers for the second consecutive year, according to the Ipsos Most Influential Brands 2015* study.
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NSW Premier Mike Baird maintains strong approval as the Coalition set for victory – Fairfax Ipsos poll
The NSW state Coalition is maintaining its lead over the ALP, the latest Fairfax Ipsos NSW state Poll shows. Given the change in electoral law that now allows NSW voters to enroll on the day, the figures for this poll are based on all those who said they are certain to vote at the state election this Saturday.
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The Issues Monitor March 2015: New South Wales
Interestingly, in the lead up to the 2015 NSW State Election we have seen little in the way of key shifts in NSW citizens perceptions of the most important issues facing the state. In fact NSW citizens began 2015 in a similar mind set to the end of 2014.
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Labor remains ahead of the Coalition in voting intention – Fairfax Ipsos poll
Labor is still ahead of the Coalition in the latest April Fairfax Ipsos Poll.
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32 point fall in those saying Prime Minister Tony Abbott has the confidence of his party – Fairfax Ipsos poll
The Labor Party remains ahead of the Coalition in the February Fairfax Ipsos Poll, although by a reduced margin.
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Insight Cloud
Insight Cloud is an ‘always on’ socialised intelligence platform that nurtures insights from multiple sources and reinvents how these insights are connected, socialised and activated.
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Enterprise Feedback Management (EFM)
Customers across all categories now look for a personalised experienced that is available when they want it, how they want it, where they want it. Regardless of whether the desired experience is delivered, it is now possible through the explosion of mobile coupled with the prominence of social media for consumers to give instant feedback. The consequence is the increasingly significant impact that customer experience has on the overall relationship with a brand.
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Strong approval for NSW Premier Mike Baird continues – Fairfax Ipsos Poll
The NSW Coalition is maintaining its lead over the ALP, the latest NSW state Fairfax Ipsos Poll has found.
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Web Listening
Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviours found in social media, search and other online data.
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Federal Coalition support slumps as disapproval of Tony Abbott continues to rise – Fairfax Ipsos Poll
The Australian Labor Party Labor has increased its lead over the Coalition, according to the latest Fairfax Ipsos Poll.