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Ipsos establishes landmark Aboriginal and Torres Strait Islander advisory group
Leading market research company Ipsos has announced an Aboriginal and Torres Strait Islander Advisory Group to advise its new Aboriginal and Torres Strait Islander Research Unit on ethical and culturally sensitive research projects.
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Google tops Ipsos Australia ‘Most influential brands’ 2016 study for third consecutive year
Digital/IT, media and retail brands dominate the list; three Australian-owned brands in the Top 10
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infobite – Workplace Woes
Australians rank highly in regards to having a workplace they consider psychologically safe and healthy environment
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Ipsos and Winangali announce partnership for Aboriginal and Torres Strait Islander market and social research
Global research company Ipsos today announced a unique partnership with Indigenous communications and research company Winangali to jointly conduct market and social research studies including evaluation and community consultation and engagement.
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Ipsos unveils ten global megatrends in society as it celebrates 40th anniversary
Leading global research company Ipsos unveiled ten “mega trends” that will shape the world’s future, while a panel of experts explored future societal trends in Australia at a special event in Sydney last night to celebrate Ipsos’s 40th anniversary.
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Google tops Ipsos Australia ‘Most Influential Brands’ 2015 study for second consecutive year
Google is Australia’s most influential brand among consumers for the second consecutive year, according to the Ipsos Most Influential Brands 2015* study.
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Web Listening
Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviours found in social media, search and other online data.
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Usability Tests
The general objective is to check a website or a mobile app by analysing the strengths and weaknesses regarding content, navigation and lay-out. Any type of context (E-commerce, media, corporate) can be analysed.