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CX Global Insights 2025: Unlocking the Future of Customer Experience
Elevate Your CX Strategy with Data-Driven Insights
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Ipsos State of the CX Nation report
Ipsos in partnership with Ashton Media are pleased to announce that the second State of the CX Nation report is now available to download.
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Ipsos Australia announces new integrated CEX division and appointment of three senior specialists
Ipsos, the global leader in market research, today announced its new, integrated Australian CEX (customer and employee experience) division and three senior appointments, as it continues to bolster its customer and employee experience offering.
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Views on ESG by Ipsos
A roundup of the latest Ipsos Views on ESG (Environmental, Social, Governance).
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CX Service Design: Creating emotional attachment and driving brand growth
Designing customer experiences that drive business success
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The Morphing Store: bricks and mortar evolution in a convergent commerce world
What are the imperatives for survival and success of the physical store in a shifting commerce environment?
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Where brands and retailers should place their bets this holiday shopping season
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
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Putting in the Effort: Why treating customers fairly is key to business success
Measuring customer effort in isolation is not enough. Organisations need to measure the Customer: Company Effort Ratio (C:CER) which takes both perceived customer and company effort into account.