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Global Consumer Confidence Index Continues to Rise
This month's global consumer confidence reaches 50.9
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Trend Obs MENA 2018
Emerging trends, drivers of future life and consumption in North Africa and Middle-East.
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Ipsos Update - April 2018
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. April’s edition features our Flair France report, a global study on gender equality, a report on Russian outbound travel trends and a paper examining purchase decisions from a behavioural science perspective.
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Ipsos Update - March 2018
Welcome to the February edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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How to Avoid an #EpicFail
For brands to better leverage the increasingly connected world of social media, we’ve created a safe environment to test out ideas, concepts and campaigns. Welcome to Ipsos Digital Communities.
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Ipsos Update - February 2018
Welcome to the February edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Ipsos Launches Mobile Package Solution Driven by Behavioural Science
Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.
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Brand Growth: More People, More Often or Both?
The contribution of existing customers to brand growth.
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Ipsos Update – January 2018
Happy New Year! Welcome to the first 2018 edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Perceptions Are Not Reality: Things are NOT as Bad as they Seem
Ipsos’ latest Perils of Perception survey highlights how wrong the online public across 38 countries are about key global issues and features of the population in their country.