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Ipsos Update - November 2019
This month's edition of Ipsos Update features recent Ipsos research and thinking on mental health, Black Friday and retail trends, brand-building and climate change.
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World’s heating up at record levels – but we’re doubtful or behind on policy action
Only four in 10 people think countries are doing enough on climate change.
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Perception vs Reality:- Zero Single-Use Plastic in Malaysia
Latest Ipsos Malaysia study reveals only 44% Malaysians are aware of government's 'Roadmap Towards Zero Single-Use Plastic'
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The future of healthcare market access: three disruptors & three enablers
What disruptive trends will shape the healthcare landscape of the future? What will companies need to do to facilitate successful delivery of value and access?
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Mall makeovers vs. online shopping: Will e-commerce support or replace brick and mortar?
More than half say it’s easier to buy goods and services online than a year ago.
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Flair South Korea 2020 - Customized & Connected
The first edition of Flair in South Korea explores a nation that despite its distinct international identity, is relatively little-known and easy to stereotype. Our study of society, markets and people shows Koreans to be both independent and dependent: ‘customized and connected’.
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Haze 2019: Have we learned enough from the crisis?
Ipsos survey reveals that majority Malaysians are severely concerned about haze and feel the measures are not effective to prevent a similar case in the future
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Flight-shaming: Would you change your travel plans to save the planet?
One in seven say they would pay more for travel with lower carbon footprint than airplanes.
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One in seven globally would pay more for travel with lower carbon-footprint than airplanes
Younger, more educated consumers are more willing to use lower carbon-footprint alternatives to air travel.
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Ipsos Sdn Bhd has been appointed the official enumerator for PICS 2019
Great news for Ipsos Malaysia!