Search
-
Signals #6: Understanding the Coronavirus Crisis
Our sixth edition of Signals presents new research from our teams around the world, drawing on our global polling, expert analysis and studies carried out by our teams in different countries. The aim is to keep all of us in touch with the latest information as the impacts of the crisis continue to unfold.
-
Gen-Zs: The ‘Status-fying’ Cohort!
Latest Ipsos Thought-Piece reveals what Gen-Zs really desire and why marketers should care about them. Authenticity would be the biggest driver for brands in an otherwise carefully-curated digital life of a Gen Z
-
Global Divide on Social Mobility
Ipsos' survey for the World Economic Forum shows widespread enthusiasm about the future in emerging markets contrasting with rampant pessimism in mature economies.
-
Only one third of workers expect their job to be automated
Ipsos' survey for the World Economic Forum finds most employed adults across the world trust they have the skills needed to weather automation.
-
Saving the planet starts at home
Global Ipsos' survey for the World Economic Forum finds two out of three adults saying they have modified their behavior out of concern about climate change; top actions relate to water and energy use at home, waste management, and food choices.
-
Ipsos named as UKOM research supplier from 2021
Online audience measurement body UKOM (UK Online Measurement Ltd.) has appointed Ipsos as the new supplier of the UK industry standard for online audience measurement from January 2021.
-
Tetra Pak launches 2019 Index Based on Ipsos global study
New report focuses on the convergence between consumer perceptions of health and the environment, particularly in the food and beverage industry.
-
Affluent Asia 2019 Launch
Demystifying the Malaysian Affluent consumer: The facts behind the influencers of Malaysian consumers economy
-
Tetra Pak launches 2019 Index Based on Ipsos global study
New report focuses on the convergence between consumer perceptions of health and the environment, particularly in the food and beverage industry.
-
Swarovski’s consumer goods business partners with Ipsos MMA to deploy a global Unified Marketing Measurement program
Partnership will enable optimisation of traditional media, digital and social media, and personalised marketing to drive omni-channel sales and profit.