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The Future of Mobility - Shared Mobility
The third in The Future of Mobility series, Shared Mobility looks at the rise and development of car-sharing and ride-sharing.
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The Future of Mobility - Electrification
The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
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Ipsos Update - April 2018
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. April’s edition features our Flair France report, a global study on gender equality, a report on Russian outbound travel trends and a paper examining purchase decisions from a behavioural science perspective.
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Ipsos Update - December 2017
Welcome to the December edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. To mark the end of the year, this month’s edition also includes a special section showcasing some of our highlights from 2017.
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Commercial Drone Adoption in Agribusiness - Disruption & Opportunitiy
Civilian use of 'unmanned aerial vehicles (UAVs)', more commonly known as 'Drones', has gained traction with both consumer and commercial users in recent years.
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Vietnam’s Meat Market: Mind the Gap!
As the world’s 14th most populated country, Vietnam and its 94 million people are increasing their livestock consumption as they experience higher income and population growth. Despite the relatively stable growing trend of livestock production over the past few years, meat output has not managed to keep up with the current consumption demand.
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Ethnography
Ethnography is a qualitative research technique, characterised by spending extended periods of time with people. We immerse ourselves in their world so we can observe and understand what they say, what they do and how they do it.