Search

Sort by Date Relevance
We found 160 results matching with your query. Refine by

  • Channel Performance Management

    Three focus areas for driving growth.

  • Global Trends 2021: Aftershocks and continuity

    Most people across 25 countries now it is more important that businesses fight climate change than pay the right amount of tax. Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues. Around the world, agreement on the urgency of dealing with climate change continues to rise but many other social attitudes hold steady, despite COVID-19.

  • Ipsos Update - November 2021

    Our monthly round-up of research and thinking from Ipsos around the world includes new global reports on the topics of health, trustworthiness, and infrastructure. Also discover the latest white papers on empathy, insights, and retail trends.

  • Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints

    This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.

  • The Rewired Consumer - Tetra Pak Index 2021

    The pandemic has forced people to rethink their priorities and behaviours as they seek a more resilient and sustainable future. The 2021 Tetra Pak Index conducted in partnership with Ipsos explores shopper attitudes and action today when it comes to food, health and the environment.

  • Germany maintains top “nation brand” ranking, Canada and Japan overtake the UK to round out the top three

    2021 Anholt-Ipsos Nation Brands Index: Canada and Japan overtake the U.K. to round out the top three; U.S. sees reputational gains from 2020.

  • Positive impact of intersectionality in advertising

    The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.

  • Ipsos Update - October 2021

    Global risks, trust in research, virtual reality and the global influence of Germany are just some of the topics featured in this month’s round up of research and analysis from Ipsos around the world.

  • Execution Measurement

    Measuring the execution of brand strategy.

  • Bridging the Brand Experience Gap

    How to align brand promise and customer experience for business success

Refine by

REFINE YOUR SEARCH FOR KEY WORD