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Voters reject proposed changes to anti-discrimination laws
The Labor Party retains its lead over the Coalition in the October 2018 Fairfax Ipsos Poll.
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Last Impressions Also Count
How to evoke an emotional response to leave strong branded memories. While we all know the importance of first impressions, this report highlights the significance of a good last impression.
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Ipsos Update - August 2018
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. August’s edition features new papers on cultural bias, electric vehicles and Gen Z, as well as global reports on healthcare and human rights.
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Global Views on Healthcare in 2018
Access to treatment, staffing and cost top the list of worldwide concerns.
Comprehensive study covers personal health, technology, information and future expectations. -
Customer Centricity: from Stance to Reality
More than ever, customers have a powerful influence on their relationship with brands. Their voice matters and they can have a strong impact on a brand’s behaviour.
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Ipsos Public Affairs on the importance of understanding society
Daniel Evans, Deputy Managing Director of Ipsos Public Affairs talks about the importance of understanding Australia and Australians.
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Ipsos Appoints Carin Hercock as Managing Director, New Zealand
Research and marketing industry veteran to lead the prominent global insights brand in New Zealand
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Unlocking the Value of Reputation
The definitive link between corporate reputation and better business efficiency.
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Ipsos Update - March 2018
Welcome to the February edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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Australians love their sport – but who’s watching the PyeongChang Winter Olympic Games this year..?
It’s no secret that Aussies are obsessed with our sport – whether we’re watching, tweeting, talking or texting about it, Australia has a deep fascination with sport.