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  • Media & Brand Communication

    Ipsos Unveils Key Challenges for Hong Kong Workforce: Lagging Confidence and a Gendered View of AI

    New analysis from Ipsos expert highlights a critical confidence deficit among employees and encourages business leaders to address the dual impact of AI on efficiency and gender equality.

    30 July 2025
  • Society

    Ipsos Update – October 2023

    Education, infrastructure, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

    2 October 2023
  • Society

    How research can help understand and close the gap in inequality

    In our latest white paper 'More equal than others', we delve into the challenges posed by inequality, highlighting its various dimensions and shedding light on the imperative for proactive efforts to address it head-on.

    6 July 2023
  • New Services

    Your trusted partner for your IPO journey

    Creating value for clients and supporting professional parties throughout the IPO process.

    26 June 2023
  • Society

    Conversations with AI: How generative AI and qualitative research will benefit each other

    Generative AI could be an enabler to deliver faster, cheaper, and better research results, but the key is asking the right questions.

    16 June 2023
  • Consumer & Shopper

    Beyond the screen: Driving authentic engagement through hybrid online-offline communities

    People do not separate their online and offline experiences into separate boxes; they feel equally real to us, existing on the same continuum. Communities should not be an exception.

    13 June 2023
  • Consumer & Shopper

    Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate

    New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.

    2 December 2022
  • Consumer & Shopper

    Driving authentic engagement in large online communities

    Enabling qualitative insights at scale

    21 June 2022
  • Consumer & Shopper

    Insight Out: an Ipsos UU podcast

    Insight Out is a monthly podcast exploring emerging trends, budding innovations and creative ways to get closer to real people in real life.

    21 January 2022
  • Media & Brand Communication

    Positive impact of intersectionality in advertising

    The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.

    12 October 2021
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