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Ignite Growth with Collective Innovation
Ipsos, one of the world’s leading market research companies, announces today the launch of Collective Innovation, an end-to-end offer designed to help businesses accelerate their innovation development with higher success rates.
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[PRESS RELEASE] - The Ipsos AI Monitor 2025
In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
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Avoiding the Activist Trap in ESG Marketing
Reaching the middle ground with insights from Ipsos’ ESG segmentation continuum.
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Change Means Friction: Measuring and Leveraging Cognitive Conflict to Drive Behavior Change
Konflik kognitif dinilai cukup penting dalam pengambilan keputusan manusia dan konflik ini juga dapat dimanfaatkan untuk memprediksi maupun mengubah perilaku manusia.
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Flair Indonesia 2024: Unstoppable?
Discover how in this new edition of Ipsos Flair, Indonesia 2024, Unstoppable? The momentum that has been in place for several years works as a booster and reinforces the idea that Indonesia is capable of achieving its goals, unless there is a turnaround after the elections.
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Raup Keuntungan di Bulan Ramadan
Sudut pandang tentang Ramadhan & Idul Fitri ditulis oleh Puja Khandelwal, Senior Manager – Brand Health Tracking di Ipsos di UEA, dan Aaron Almeida, Mitra Insights, TikTok METAP.