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Ipsos Update – February 2024
Gender, politics, manufacturing… Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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How to Retain Employees during the Great Resignation - a POV by Anthony DSouza, Executive Director & Service Line Leader, Innovation, Ipsos India
How to Retain Employees during the
Great Resignation
(A mathematical view #TMT, #BIS-11)
Companies need to Redefine “Value” in the workplace; higher pay is not a sustainable action in the longer term.
Author: Anthony Dsouza, executive director, Innovation, Ipsos India
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Ipsos India ramps up HR Team – hires Shallet D’Silva as HR Director
Global Market Research Company, Ipsos has reinforced its HR Team in India with the hiring of Shallet D’Silva as HR Director. She reports to Sanskrati Pathak Sail, Country HRD Lead, Ipsos India.
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Artificial intelligence: Four points of vigilance
This article on AI from Helen Zeitoun, CEO Science Organisation and CEO Ipsos in France, was originally published in French in Strategies, March 2019.
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Ethnography: An Unfiltered View of Reality
Ethnography is a research method made for investigating cultural practices, rituals, consumer behaviour, routines and social norms. It helps our clients identify previously unseen opportunities through looking at people’s worlds in a new way, through putting behaviour at the heart of our investigation.
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Communities
Communities enable collaborative environments for brands to interact with people in real-time. They help you build insights, drive innovation and gain influence by accessing on-tap audiences eager to provide input that will have an impact.