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84% Urban Indians say they are happy; India ranks 4th in happiness among 32 countries: Ipsos Global Happiness Survey (Life Satisfaction across the world)
Personal relationships, knowledge, love, social status, being close to nature, fitness, economic health of country make Indians happy.
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Ipsos Update – January 2023
Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
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CX Service Design: Creating emotional attachment and driving brand growth
Designing customer experiences that drive business success
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What Consumers Are Saying About the Celebrity-Owned Cosmetics Market
Insights from social data reveal how the internet really feels about the explosion of celebrity-owned brands.
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Introducing Synthesio’s trend discovery engine: Topic Modeling
Topic Modeling will be available on the Synthesio platform on 20th July. Our AI-powered discovery engine automatically scans, categorizes, and visualizes hundreds of thousands of online conversations using the power of machine learning to help you uncover unknown or hidden phenomenons and make trend analysis much easier!
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Choosing the right AICI platform
Four criteria for picking the right consumer insights tool for your organization.
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Ipsos Update – December 2021
This month’s edition features stories on how global values are shifting, international threats and responses, the COP26 climate change conference, today’s retail environment, and perspectives on women’s experiences.
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The FOMO about D2C
The FOMO about D2C;
Authors - Geeta Lobo, Country Service Line Leader, Ipsos SIA (India) & Deepak H, Partner, Strategy 3, Ipsos India
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Beyond Listening - Social Media, a compelling source of consumer Insights.
Beyond Listening:
Social Media - a compelling source of consumer Insights.
Geeta Lobo, Executive Director, Social Intelligence Analytics (SIA), Ipsos India provides insights into how marketers can leverage the potential of Social Data