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Where brands and retailers should place their bets this holiday shopping season
Inflation, the environment, Covid-19 and the war in Ukraine are all forces brands and retailers must consider ahead of Black Friday and Christmas shopping.
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Beyond omnichannel to convergent commerce ecosystems
Integrating retail into consumers’ everyday lives
Shopper Journey
Grow sales in an omnichannel world.
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The Evolution of Shopper Behaviour
Brands need to connect with shoppers in the moments that matter most.
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Ipsos Update – November 2017
Welcome to the November edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.