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Pharmaceutical and banking companies and governments are now seen as more trustworthy
New global data from Ipsos shows pharmaceutical and banking companies see a rise in trust. Government remains the least trusted sector, despite a small uptick.
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Up close and personal: Humanising omnichannel
Humanising omnichannel means seamless customer journeys are just the start.
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Ipsos Update - November 2021
Our monthly round-up of research and thinking from Ipsos around the world includes new global reports on the topics of health, trustworthiness, and infrastructure. Also discover the latest white papers on empathy, insights, and retail trends.
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Navigating the increasingly fragmented world of emerging channels and shoppable touchpoints
This paper explores some of the emerging channels where convergent commerce is evident, their impacts on shopper journeys and touchpoint use, and what it means for brands.
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[WEBINAR] KEYS: Convergent Commerce
Today’s environment is all about channels that are simultaneously converged and coming together: convergent commerce, if you will. Please join us as we consider the latest evidence and explore the implications for us all.
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Ipsos Update – September 2021
This month we feature new research on women in advertising, wellbeing in India, alongside updates on world opinion on globalisation, economic recovery, exercise and sports, and more.
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The future of offline fieldwork: iField
Ipsos’ best-in-class offline fieldwork management system is designed to ensure consistent, quality market research data.
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World Youth Skills Day 2021: Worse mental health and wellbeing are seen as long-lasting outcomes of the COVID-19 pandemic for children and young people
On average, almost four in ten across 29 countries (a global country average of 37%), think worse mental health and wellbeing among children and young people will be a long-lasting outcome of the pandemic, according to new global study from Ipsos.
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World Youth Skills Day 2021: Worse mental health and wellbeing are seen as long-lasting outcomes of the COVID-19 pandemic for children and young people
On average, almost four in ten across 29 countries (a global country average of 37%), think worse mental health and wellbeing among children and young people will be a long-lasting outcome of the pandemic, according to new global study from Ipsos.
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World Youth Skills Day 2021: Worse mental health and wellbeing are seen as long-lasting outcomes of the COVID-19 pandemic for children and young people
On average, almost four in ten across 29 countries (a global country average of 37%), think worse mental health and wellbeing among children and young people will be a long-lasting outcome of the pandemic, according to new global study from Ipsos.