Search
-
Swarovski’s consumer goods business partners with Ipsos MMA to deploy a global Unified Marketing Measurement program
Partnership will enable optimisation of traditional media, digital and social media, and personalised marketing to drive omni-channel sales and profit.
-
Flair South Korea 2020 - Customized & Connected
The first edition of Flair in South Korea explores a nation that despite its distinct international identity, is relatively little-known and easy to stereotype. Our study of society, markets and people shows Koreans to be both independent and dependent: ‘customized and connected’.
-
Haze 2019: Have we learned enough from the crisis?
Ipsos survey reveals that majority Malaysians are severely concerned about haze and feel the measures are not effective to prevent a similar case in the future
-
Social Media Ban in Malaysia in times of crisis or terrorist attack
Malaysians favour Blanket Ban on Social Media in times of Crisis or Terrorist Attack
-
Happiness is receding across the world
New global Ipsos study confirms a long-term decline in the percentage of adults who consider themselves happy.
-
Happiness is receding across the world
New global Ipsos study confirms a long-term decline in the percentage of adults who consider themselves happy.
-
Ageing in Malaysia in the age of FaceApp
In the age of FaceApp do Malaysians look forward to ageing?
-
What worries you the most? Unemployment, but corruption, inequality closing the gap
Corruption, inequality overtook unemployment as the No.1 global worry in 2017: poll.
-
Ipsos Update - July 2019
July’s edition of Ipsos Update presents our latest research and white papers on topics including refugees and human rights, online security and trust in the media, Out of Home advertising and subscription services.
Media Development
Understanding audiences: who they are, how they make content choices, and how media companies can engage and monetise them.