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We found 30 results matching with your query. Refine by
  • Media & Brand Communication

    AI in Advertising Research

    Humanizing AI to Spark Creativity and Brand Success.

    18 July 2024
  • Consumer & Shopper

    Conversations with AI part III: How AI boosts human creativity in ideation workshops

    Bright sparks and bold ideas.

    20 November 2023
  • Consumer & Shopper

    Conversations with AI: How generative AI and qualitative research will benefit each other

    Generative AI could be an enabler to deliver faster, cheaper, and better research results, but the key is asking the right questions.

    20 June 2023
  • Consumer & Shopper

    ChatGPT and the rise of generative AI: navigating the changing landscape of AI

    While the domain of Generative Artificial Intelligence (AI) has been growing in recent years, ChatGPT accelerated its adoption and broke through as the first “mass” Generative AI application. It is important to take notice and put this and other emerging tools in perspective as the implications of the technologies will be far reaching and very fast.

    18 April 2023
  • Consumer & Shopper

    Ipsos Update – January 2023

    Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.

    3 January 2023
  • Consumer & Shopper

    Future of Mobility: Autonomous driving and the impact on our life

    Autonomous vehicles have the potential to reinvent everyday lives and businesses

    10 November 2022
  • Consumer & Shopper

    Welcome to the Metaverse

    What it is now, what it will become and how you can be a part of it

    13 October 2022
  • Consumer & Shopper

    Brand leaders share top tips for scaling social intelligence

    Synthesio expert shares social intelligence program best practices and mistakes to avoid .

    4 July 2022
  • Consumer & Shopper

    What makes a new product succeed

    A new framework for understanding consumers’ propensity to switch

    14 March 2022
  • Consumer & Shopper

    How Lead Users Can Help You Ride the Innovation Wave

    Synthesio CMO Allen Bonde discusses how to identify lead users as sources commercial innovation opportunities.

    1 March 2022
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