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Media Development
Understanding audiences: who they are, how they make content choices, and how media companies can engage and monetise them.
Measurement of Advertising Expenditure
Providing proof of advertising delivery and competitive intelligence.
Digital Audience Measurement
Understanding audiences of digital media.
Out of Home Audience Measurement
Understanding and monetising audiences to Out of Home media.
Measurement of Readership
Understanding reader behaviour across publisher media platforms.
Measurement of TV/Video Viewing
Sizing, profiling and monetising the TV/video viewing audience.