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Ipsos Update – Januar 2025
Almanach, Prognosen, Demokratie … Ipsos Update erkundet die neuesten Forschungsergebnisse und Überlegungen zu wichtigen Themen von Ipsos-Teams auf der ganzen Welt.
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Ipsos Update – Oktober 2023
Bildung, Infrastruktur, Gesundheitswesen … Ipsos Update befasst sich mit den neuesten und besten Forschungsergebnissen und Überlegungen zu Schlüsselthemen von Ipsos-Teams auf der ganzen Welt.
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From understanding to activation
The five segments identified highlight the need to consider different strategies for citizen engagement. How we approach each will vary.
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Cultural Intelligence - How can brands and communication travel across cultures?
How can an advert perform well in one country, but prove significantly ineffective in another? Why would a global campaign from a US brand resonate in France, but miss the mark in the UK and Brazil? And what do brands need to understand for their marketing efforts to successfully traverse international borders?
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Ipsos Update - October 2022
Sustainability, inflation, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.
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Ipsos Update - June 2022
Inflation is a recurring theme in the articles featured this month. Other topics include the future of food, the role of cycling and how EU citizens view the EU’s response to war in Ukraine. We also feature our latest Ipsos Views on AI-enabled Consumer Intelligence and tech-enabled product innovations.
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What do Botswana, Indonesia and Colombia have in common? Actually, more than you think!
Nations’ reputations are largely related to that of their neighbors’; however, nations should never write off the effect that other countries around the globe can have on their image.
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The time is now: Telehealth and rise of virtual care
Virtual care has gained increased importance during coronavirus, but will this bring about a permanent shift in remote healthcare.