Suche
-
New research from Synthesio and Twitter explores wellness conversations online
Synthesio has released a new report exploring the #Wellness community on Twitter to uncover the top trends that brand marketers and insights pros need to know as they head into 2023.
-
Using AI to improve Customer Experience in the consumer beauty sector
Machine learning and social data are great help for brands to spot unmet consumer needs and boost customer experience.
-
Choosing the right AICI platform
Four criteria for picking the right consumer insights tool for your organization.
-
Topic Modeling: A new approach to spotting consumer insights
Consumer trends emerge, take hold, then go out of style faster than most marketers and insights pros can keep up with.
-
A Panoramic View: With whom and with what do I truly compete?
Getting an accurate and complete answer to the question of who you compete with is critical.
-
Bringing the patient voice to the fore
Using social data to understand how to bring more empathy into the HCP-patient relationship in changing healthcare environments
-
The Science of Behaviour Change
The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.
-
From unstructured data to intelligence
Our new Ipsos Views paper from Ipsos’ Social Intelligence Analytics team examines the journey of social media data, from tech platforms to research solutions.