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Customer Perspective: An Ipsos podcast
Customer Perspective is a weekly podcast exploring all things Customer Experience, and Channel Performance.
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February 2021: Global consumer confidence showing little growth
Consumer sentiment remains significantly lower than a year ago in most countries
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Discover how to best activate your digital audiences [Webinar Recording]
Come and join us for our next Ipsos to see business cases on how we helped our clients to improve their targeting and therefore activate their digital audiences.
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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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How to drive sustainable brand growth?
A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.
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Global consumer optimism rallies to its highest in nine months
Ten countries show significant month-to-month gains in consumer sentiment.
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Ipsos Update - January 2021
Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.
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Global consumer confidence still picking up slowly
Consumer sentiment is back to pre-pandemic levels in Australia and holds up in most of Europe while it dips in the U.S.
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The Science of Behaviour Change
The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.