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ORKLA CASE: Shopper Decision Trees
How understanding real-life shopper behavior helps optimize shelf layout, on-pack communication and retailer dialogue.
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CASE: Validating LEGO innovation by replicating real-life decision making
Discover how we helped LEGO predict and forecast market potential and brand resonance for a potential new product line.
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Podcast: What's _ got to do with it?
Stay up to date with current affairs and topics related to business and insights.
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Ipsos Update – August 2024
Sports, holidays, politics … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update – July 2024
AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update – June 2024
Generations, Equality, Pride … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.