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Creative|Spark AI
Discover the new age of artificial intelligence (AI) powered ad evaluation to spark your human intelligence (HI) and creative effectiveness.
Artificial Intelligence
Discover, generate, and screen your ideas, concepts, products and packaging with generative and analytical artificial intelligence.
Innovation and Forecasting
Our solutions evaluate, screen and forecast your innovations and optimise their appeal.
Market Structure
Understand your consumers, categories and competition.
Planogram
Measure the impact of your planogram and/or POS strategies.
Shopper
Understand purchase decisions and manage your category successfully.
Brand Positioning
Optimise your brand positioning, portfolio and growth opportunities.
Creative In-Market
Monitor, evaluate and optimise your campaign performance on air or post airing.
Creative Assessment
Assess and maximise creative potential to achieve short and long-term effects for your brand.
Brand Equity Measurement
Understand what is driving your brand’s success and plan your activation strategy.