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Ipsos Update – June 2023
Inflation, agriculture, eCommerce… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update – May 2023
Generations, corporate purpose, climate change… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Researchers will move faster in 2023 with digital survey automation
How DIY surveys are delivering faster, more cost-effective consumer insights.
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Ipsos Update - September 2022
Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident.
We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion. -
Data Dive: Here’s how people are feeling about inflation around the world
In 5 infographics, we look at what Ipsos’ recent global polling reveals about how worried consumers are about rising prices, their country’s economy and if they expect relief anytime soon.
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Introducing Synthesio’s trend discovery engine: Topic Modeling
Topic Modeling will be available on the Synthesio platform on 20th July. Our AI-powered discovery engine automatically scans, categorizes, and visualizes hundreds of thousands of online conversations using the power of machine learning to help you uncover unknown or hidden phenomenons and make trend analysis much easier!
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Earth Day 2022: awareness of government actions to combat climate change is low in most countries despite high level of concern
In a new global survey of 23,577 adults aged 16 – 74 in 31 countries, Ipsos found that climate change is a regular concern for half of people across a global country average. Concern is notably higher in Latin American countries, with Colombia, Chile, Mexico, Argentina and Italy all leading the way as those who think about the effects of climate change on their countries most frequently. Conversely Great Britain ranks in the bottom five countries who don’t think about climate change as much, beaten only by Japan, the Netherlands, Russia and China.
Assortment / Line Optimisation
Create a winning product line.
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Flirtation or commitment: Assessing post-pandemic stickiness of product subscriptions
Product subscriptions have gained a new relevance during the pandemic,but will this behaviour stick in a post COVID-19 world?