Search
-
Applying Lessons from CX Text Analytics to Generative AI
Not Doomed to Repeat: learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Models
-
Mystery Calling: Dialling up your contact centre performance
Discover how a well-designed mystery calling programme can drive loyalty and profits in this new Ipsos Views paper.
-
Reality Check - Drive Growth, by Understanding the Reality of How People Choose Brands
We explore why basing your brand evaluation around people – and the reality of how they choose brands – can help you identify and pursue the best strategy for growth.
-
Case Study - Airline Website Evaluation Study
The following examples showcase how we work with our Hotel & Travel clients across a range of issues to deliver actionable insights.
-
Case Study - Understanding Evaluation of the Passenger car in China for Auto
The following examples showcase how we work with our Auto clients across a range of issues to deliver actionable insights.