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  • IPSOS広告効果測定サービスご紹介

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  • Fast evaluation for digital contents by Ipsos

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  • New Services

    The Power of Product Testing with Synthetic Data

    Humanizing AI: Part 2

    7 February 2025
  • Media & Brand Communication

    AI in Advertising Research

    Humanizing AI to Spark Creativity and Brand Success.

    18 July 2024
  • Creative|Spark AI

    Discover the new age of artificial intelligence (AI) powered ad evaluation to spark your human intelligence (HI) and creative effectiveness.

    18 July 2024
  • Corporate

    "Go AI" Exclusive Event

    The emergence of tools like ChatGPT, Midjourney, and SORA has showcased the groundbreaking processing capabilities, analytical power, and creativity of AI. Generative AI (AIGC) is reshaping how information is processed, data is analyzed and content is produced.

    27 March 2024
  • Customer Experience

    Applying Lessons from CX Text Analytics to Generative AI

    Not Doomed to Repeat: learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Models

    17 January 2024
  • Society

    Ipsos Update – October 2023

    Education, infrastructure, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.

    2 October 2023
  • Society

    How research can help understand and close the gap in inequality

    In our latest white paper 'More equal than others', we delve into the challenges posed by inequality, highlighting its various dimensions and shedding light on the imperative for proactive efforts to address it head-on.

    6 July 2023
  • Society

    Conversations with AI: How generative AI and qualitative research will benefit each other

    Generative AI could be an enabler to deliver faster, cheaper, and better research results, but the key is asking the right questions.

    16 June 2023
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