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Your trusted partner for your IPO journey
Creating value for clients and supporting professional parties throughout the IPO process.
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The power of research panels
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights. We believe the future of quality market research will continue to depend on properly managed research panels.
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Pictures speak louder than words: Towards a new understanding of brand choice
Using metaphor elicitation to gain a truer consumer-centric measure of influence.
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Need fast HK insights on a budget? Discover Ipsos SpeakEasy
Need a fast, flexible solution to bring critical insights to your HK business NOW, but have limited time & funds? Then Ipsos SpeakEasy is for you!
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Ipsos Update - May 2020
This month’s edition of Ipsos Update brings you a round-up of the latest research and analysis from Ipsos teams around the world.
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Multi-source healthcare data
The world of pharma business insight is likely to change as it embraces a multi-data source reality.
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Medical crowdsourcing: What are Physicians communicating during COVID-19?
Ipsos’ qualitative analysis of G-MED Global Physician Online Community (March 16-20, 2020).
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Ipsos PEEL 2019 Event Highlights
Ipsos PEEL is about going beneath the surface – to the techniques Ipsos is pursuing and the concepts we are exploring to discover fresh knowledge and insights that can inform better decisions and drive business growth.
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Ethnography
Ethnography is a qualitative research technique, characterised by spending extended periods of time with people. We immerse ourselves in their world so we can observe and understand what they say, what they do and how they do it.