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Ipsos Business Consulting engaged by O Luxe Holdings Limited as Industry Consultant in its acquisition of GLM Co., Ltd.
Ipsos Business Consulting engaged by O Luxe Holdings Limited（Stock code：860.HK) as Industry Consultant for its acquisition of GLM Co., Ltd. The acquisition completion and subscription completion has taken place on 29 September 2017.
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Agriculture and Animal Health in South East Asia
When thinking about the Agriculture Industry in South East Asia, it is not unusual for the initial perception to be that it is an industry dominated by rice production.
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The Beginner's Guide to In-Store Analytics for Retailers
Analytics and retail are a naturally productive partnership but the spotlight of data gathering and analysis has been in the digital world. However, in-store analytics has been available for some time to brick and mortar stores.
The data offers insight into how well their marketing is working, what customers actually do when they enter a store and whether there is an end result to their visit, such as a sale (conversion). -
Press Release: Over-the-Counter (OTC) Self-Medication Now Common Practice in Hong Kong
Due to their busy lifestyle, more and more people in Hong Kong find over-the-counter (OTC) self-medication the most appropriate remedy to minor ailments.
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"African Women" Ipsos Study: Women as Key Drivers of the African Economy
Conducted in seven African countries, the study paints a picture of motivated, independent and optimistic women who are a driving force in this rapidly developing continent.
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The Millennial Influence in Asia - 2017
Millennials are coming of age – the oldest of them are hitting the peak of their economic productivity and their greatest purchasing power.
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Socializing your Approach to Product Development & Testing
Market researchers are continually on the quest to understand how consumers react to varied stimuli (e.g., new ideas or concepts, new products, communications or advertising) and how those reactions might reflect in-market behaviors.
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Ipsos Encyclopedia - Concept Testing
A concept test is the stage in the product development process where a detailed description of a product (and its attributes and benefits) is presented to prospective customers or users, to assess their attitudes and intentions toward the product.
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Brand Purpose
Brand purpose is a strategic concept which provides a reason for a brand to exist beyond making a profit and encompasses the philosophy behind a brand, and what helps to drive it.
Brands with a purpose that feels too distant from people's everyday lives may struggle to create those connections. A strong purpose will relate to people in all their spheres of concerns. -
Feeling Tense? Good, Let’s Innovate!
I recently facilitated an innovation workshop at a client and things got tense… really tense. And I couldn’t have been happier. We’ll get back to how that’s done in a moment, but let’s start by defining what a tension is.