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Five recommendations for brands that want to own their category
Discover our five recommendations for brands that are transitioning from blue to red oceans - in other words, go from being an emerging or non-existent brand to becoming a household name.
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AI Meets Consumer Insights: Welcome to the era of AICI
More data sources, processed by teams of human and machines, bring AI-enabled consumer intelligence to the enterprise.
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Ipsos.Digital, automated online market research platform offering clients access to fast research capabilities
Ipsos.Digital, a fully automated online market research platform, offering clients access to fast, simplified global research capabilities and insights. This tool seamlessly provides clients with the best of technology and expertise and applies Ipsos’ principles of Security, Simplicity, Speed and Substance.
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Short hits of retail truth
This video series explores how the shopper landscape is changing and the new forms of commerce which are emerging.
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How Brands Rely on Innovative Packaging to Reduce Plastic Waste
We share examples of brands launching programs that involve customers returning in-store, while doing good for the environment and local community.
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Talent transformation: Digital-skilled needed
The Global Impact Report, an Ipsos international survey conducted with Udacity in four major countries, finds that digital transformation is stalling due to a lack of job-ready digital talent.
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Insight Out: an Ipsos UU podcast
Insight Out is a monthly podcast exploring emerging trends, budding innovations and creative ways to get closer to real people in real life.