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CX Global Insights 2025: Unlocking the Future of Customer Experience
Elevate Your CX Strategy with Data-Driven Insights
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ESG Priorities for Multinational Corporations
Meeting citizen-consumers where they are and addressing their needs
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Conflicting Global Perceptions around AI present Mixed Signals for Brands
In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.
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Ipsos Webinar: Understanding the People Shaping Tomorrow
Ipsos Global Influentials (IGI) helps you understand the needs and desires of today's most powerful people - the top 20% of the world's population holds more than 90% of the total global wealth.
IPO Industry Consulting Services
Your trusted partner for your IPO/M&A journey. Creating value for clients and supporting professional parties throughout the transaction process.
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Generational Marketing: Breaking free from stereotypes
How to build brand success across generations with the power of empathy
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Demystifying Mystery Shopping
Why organisations use Mystery Shopping, and its role within Customer Experience Measurement research
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Erina Wong - Service Line Lead - Customer Experience, Ipsos in Hong Kong
Erina has 10+ years of market research experience, specializing in brand tracking, customer experience and employee experience studies. She excels in leading quantitative programs across diverse sectors, especially in the financial and hospitality industries.