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Three keys to unlock brand success: shaping EXPECTATIONS, integrating CONTEXT, acting with EMPATHY
Brands are no longer in control. In a dynamic world, people are. Brands can make powerful connections and bring more to their lives by actively shaping their expectations.
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Ipsos India announces senior appointments in Marketing Communications & Operations
New senior appointments
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Consumers demand innovation from their energy suppliers
New services from Ipsos and Synthesio help energy and utilities brands track consumer trends and spot innovation opportunities.
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7 in 10 urban Indians perceive businesses making excessive profits top cause of rising prices: Ipsos Global Inflation Monitor November 2022
7 in 10 urban Indians perceive businesses making excessive profits top cause of rising prices: Ipsos Global Inflation Monitor November 2022;
Urban Indians bracing for a tougher 2023 in short and long term due to Inflation;
2 in 3 urban Indians likely to scout for a new job with a different employer in 2023
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Word of Mouth/ Referral, primary channel of recruitment in Public Affairs say 6 in 10 experts - PAFI-Ipsos Public Affairs Career in India – a turning point Study
Word of Mouth/ Referral, primary channel of recruitment in Public Affairs say 6 in 10 experts; LinkedIn and Recruitment Agencies come next: PAFI-Ipsos Public Affairs Career in India – a turning point Study;
Retention and absence of relevant metrics to demonstrate business value biggest challenges facing the PA industry
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CX Service Design: Creating emotional attachment and driving brand growth
Designing customer experiences that drive business success
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Ben Page, Ipsos Global CEO talks to Gaurav Choudhury, Co-founder & CEO at Earshot Media in a podcast
Ben Page, Ipsos Global CEO talks to Gaurav Choudhury about #marketresearch #electoralanalysis #Data, #surveys, #inflation, #employment, principles of security, simplicity, speed and substance and much more on our exclusive podcast series B2B2C
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People still want independent, authoritative measurement service providers: Ben Page, Ipsos Global CEO
In conversation with Prasad Sangameshwaran, editor, ETBrandEquity.com.
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The Perils of Prediction - A podcast with Ben Page
In this episode, you can hear our Global CEO Ben Page, and our Trends & Foresight Engagement Manager Rob Gear (both ably assisted by some voices from 1966) explain why and how we should take a different approach to facing an uncertain future.