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Black Friday: Still the superhero of the shopper’s year?
Looking ahead to Black Friday, which falls on November 29th this year, our new white paper takes us on a tour of the history of the prominent shopping event, setting out new challenges and how retailers can overcome them, as well as thoughts on the future of Black Friday.
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Unemployment continues to be top worry for Indians and global citizens, 3 months in a row: Ipsos What Worries the World Survey
India continues to buck the global trend of pessimism - 73 per cent Indians optimistic, India moving in the right direction
58% global citizens feel their country is on the wrong track
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Ipsos Update - September 2019
Our monthly round-up of research and thinking from Ipsos around the world.
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Kindness, happiness, confidence, intelligence make Indian men & women beautiful: Ipsos global attitudes toward beauty survey
Mother is the biggest beauty influencer
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Consumer Confidence of Indians ebbs in August 2019: Thomson Reuters-Ipsos PCSI
Pessimism rife for spending, investment, jobs and economy
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Synthesio is excited to announce the release of Signals
Signals leverages decades of data science and statistics experience from Ipsos, offering the widest range of automated insights on the market.
Trends and Syndicated Studies
Local understanding; global context.
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How Ipsos Predicted the Exit Poll Right?
Meticulous planning, statistical rigour, high quality data collection, sophisticated analysis techniques and in-depth knowledge of doing it across the world, are the key five success factors for the success of News18-Ipsos in predicting the 2019 general election of India most accurately.
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India ranks 12th on Misperception Index among 37 nations: Perils of Perception Ipsos Global Study
Indians falsely overestimate proportions of Immigrants, Muslims, Unemployment etc.
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Food Habits of Indians: Ipsos Study
74% Indians are content with their current body weight; 63% Indians are willing to eat a plant based substitute for meat
The study busts myths about Indians. Indians are making informed choices; experimenting; moving away from norms