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Only 2 in 10 urban Indians plan to travel this summer: Ipsos IndiaBus Summer Holidays Survey
Ipsos IndiaBus is a monthly, pan India omnibus (which also runs multiple client surveys), that uses a structured questionnaire and is conducted by Ipsos India on diverse topics among 2200+ respondents from SEC A, B and C households, covering adults of both genders from all four zones in the country. The survey is conducted in metros, tier 1, tier 2 and tier 3 towns, providing a more robust and representative view of urban Indians.
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India holds onto pole position with highest national index score across 29 countries, despite the consumer sentiment lowering in April 2024: LSEG-Ipsos PCSI monthly survey
Each month, Ipsos tracks attitudes of consumers in 29 markets (including India) on the current and future state of their local economy, their personal financial situation, the employment climate, and their purchasing and investing confidence.
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Indians have a sense of onus on climate change but live in their own reality – new global survey by Ipsos on Earth Day
Misconceptions around climate actions needed versus those perceived to be impactful
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Excitement high among cricket enthusiasts this IPL - Ipsos IndiaBus IPL Survey
Entertainment (cricketainment) biggest motivation for watching the annual spectacle; T20 format, team format, pull factors too
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Ipsos Update – April 2024
Global happiness, gender equality, ESG… Ipsos Update explores the latest research & thinking on key topics from Ipsos teams around the world.
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India tops global survey in satisfaction with romantic/ sex life: Ipsos Global Advisor Love Life Satisfaction Around the World Survey
Ipsos Global Advisor 31 country, Love Life Satisfaction Around the World survey shows interesting insights about urban Indians and their romantic life.
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Strong upturn in consumer sentiment in January 2024: Refinitiv-Ipsos PCSI India
These findings are based on data from a monthly 29-country survey conducted by Ipsos on its Global Advisor online survey platform and, in India, on its IndiaBus platform.
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Slow rural consumption a worry for FMCG firms
Amit Adarkar, CEO, Ipsos India provides his perspective to Shuchi Bansal of Hindustan Times.
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Ipsos Update – January 2024
AI, inflation, predictions for 2024… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.