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3 in 4 urban Indians are happy in Nov 2023; a 4% increase from last month: Ipsos IndiaBus Happiness Monitor
Tier1 town residents happiest at 86%
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Consumer sentiment for urban Indians remains bullish in October 2023; inches up 1.9 percentage points - Refinitiv-Ipsos PCSI monthly survey
Sentiment up for economy, jobs, personal finances and investments
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Data Dive: Fake news in the age of AI
People across 29 countries are worrying that artificial intelligence is making it easier to trick people online into believing misinformation.
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India is on right track say 3 in 4 urban Indians: Ipsos What Worries the World Global Survey (October 2023 wave)
Global South was seen to be most optimistic; 21 of 29 markets covered were downbeat; India 3rd most optimistic market
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Teachers, members of the armed forces and doctors emerge most trustworthy – Ipsos Global Trustworthiness Index 2023
A 31country study covering an international sample of 22,816 adults.
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[Webinar] One Mind Many Truths: An Ipsos APAC Webinar on Generations
Generational differences (and indeed similarities) help us to understand what is going on now – and shine a light on how change happens in our markets, unlocking our ability to plan for the future.
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Global South most optimistic about the direction in which their countries are headed – 69% Indians believe India is moving in the right direction, 3rd most optimistic market globally: Ipsos What Worries the World global survey, September wave
The global advisor survey was run by Ipsos in 29 countries and among 24,733 adults
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Consumer is driving brand narrative - a communion of marketers & Ipsos experts deliberated on new thinking around consumers for brand advocacy and consumption – Ipsos After Hours
Ipsos India unveiled its new offerings and thinking to Bengaluru clients at Ipsos After Hours, a semi formal physical event in the cool setting of Shakesbierre, loaded with presentations, panel discussion and immersive experience zones.
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Ipsos Update – October 2023
Education, infrastructure, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Happiness levels stay steady in September, with no change over previous month: Ipsos IndiaBus Happiness Monitor
69% urban Indians claim to be happy. Full time students, homemakers, women and those with higher education, emerge happiest;
94% of urban Indians living in tier 1 towns claimed to be happy;
West Zone and North Zone residents are happier. Family continues to be the biggest contributor to happiness