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Addressing Food Insecurity in Sub-Saharan Africa: Challenges, Potential, and Lessons from Israel
As the adverse effects of climate change continue to skyrocket all over the world, coupled with the global shocks that been observed over the past 3 years due to the COVID-19 epidemic such as trade restrictions, rising food prices, economic instability, exacerbated by the Russia- Ukraine war, Sub Saharan Africa (SSA) has been feeling the heat and has been at the receiving end to say the least, as most African countries are battling with the severest drought ever experienced in 40 years especially the horn of Africa.
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A Disrupted Media Requires Businesses to Embrace Digital Shift and Innovations
Over the last few years, the media landscape has witnessed unprecedented disruptions fueled by the global COVID-19 pandemic and digital revolution. These two phenomena have led to significant changes in consumer behaviors and shifts in business models.
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Ipsos Update – October 2023
Education, infrastructure, healthcare… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Ipsos Update – May 2023
Generations, corporate purpose, climate change… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Brands cannot ignore AI as it continues to revolutionize market research
Artificial intelligence (AI) has grown in popularity in recent years. Voice and facial recognition software has developed in all technical gadgets, and we are beginning to see how it is revolutionizing market research, resulting in faster, cheaper, and better results.
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Inclusive research offers more business opportunities by amplifying marginalized voices
The climate crisis - the story of our time- and the COVID-19 pandemic are two global challenges that have indisputably shaped how consumers, investors, employees, and many other stakeholders view and interact with brands. Corporate governance issues such as workforce diversity and inclusion, executives’ pay among others have also not lost their place when it comes to consumer and investors consciousness.
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Using CSR to strengthen a brand
Corporate Social Responsibility (CSR) has become a popular business trend with many firms leveraging social initiatives to generate positive publicity and news coverage, to attract and hire best talents and to keep pace with their competitor
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We Must Invest In Our Planet To Protect Our Lives and Livelihoods
The facts are very clear. Global temperatures are rising due to greenhouse gas emissions originating from human activity. Warmer temperatures over time are changing weather patterns and disrupting the usual balance of nature. This climate change poses many risks to human beings and all other forms of life on Earth.
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Earth Day: COVID -19 Experience Offers For Change Towards Sustainability
April 21st 2022: A new report by Ipsos shows that although COVID-19 has disrupted the way that we live, it has not dented people’s concern for climate.
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Top 100 Most Loved Brands by Women in Kenya, 2022
Over the last 1 year, women in Kenya became less worried about getting very sick, not being able to put food on the table and not achieving their goals in life in line with the eased restrictions of the COVID 19 pandemic. Getting very sick is the second biggest fear for women in Kenya, behind losing their family.
Domestic abuse and sexual abuse/violence are still a major issue and are more called out by women in Kenya, versus the previous wave. Barriers to ease of doing work are less expressed in this wave, in line with economic recovery.