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Ipsos appoints Suresh Ramalingam as CEO of South-East Asia
Former Nielsen senior executive joins Ipsos to accelerate growth
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Malaysian and Global Views on Cyberbullying
Ipsos' recent Global Advisor study, carried out in 28 countries, finds that awareness of cyberbullying is increasing globally, up 9 percentage points from 2011.
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Malaysians' Attitudes Towards The FIFA World Cup 2018
Ipsos recently conducted an online study in 27 countries around the globe to explore the attitudes towards the FIFA World Cup 2018, to be held in Russia.
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Ethnography: an Unfiltered View of Reality
Ethnography is a research method made for investigating cultural practices, rituals, consumer behaviour, routines and social norms. It helps our clients identify previously unseen opportunities through looking at people’s worlds in a new way, through putting behaviour at the heart of our investigation.
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Ipsos Announces New Managing Director in Malaysia
Ipsos announces new managing director in Malaysia on 1st June 2018 - Arun Menon
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“Moodvertising” during the World Cup
Why is the mood of the crowd so important? How can it influence the ROI of your advertising?
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Global Warming and Waste Reduction Take Center Stage in the Environmental Discussion
87% of the world agrees that the world climate is changing; 80% are concerned about the environmental impact of product waste.
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Malaysians' Views on The British Royal Family
Malaysians believe that the Royal Family reinforces perceptions of the United Kingdom as a traditional and powerful country.
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The Evolution of Shopper Behaviour
Brands need to connect with shoppers in the moments that matter most.
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Research Without Limits
Join Ipsos, the world's largest product testing advisor, as they take you through today's leading edge methodologies applied in product optimization.