Search
-
International Happiness Day - A New Zealand Edition
77% in New Zealand are happy and 23% unhappy. Only six countries are happier than Kiwis in our survey of global happiness. Explore the findings to see how New Zealanders are feeling.
-
Demystifying Mystery Shopping
Why organisations use Mystery Shopping, and its role within Customer Experience Measurement research
-
2025 International Women's Day 30-country Survey
Ipsos NZ releases localised findings of a new 30-country study for the 2025 International Women's Day. More than half of New Zealanders think things would work better if more women held positions of responsibility - 57% of New Zealanders agree that things would work better if more women held positions with responsibility in government and companies. Additionally, 42% New Zealanders also define themselves as a feminist. This is significantly higher than the 30-country global average* (38%).
-
Global Attitudes to Refugees: a 52-country survey from Ipsos and UNHCR
A new 52-country survey from Ipsos and UNHCR for World Refugee Day 2024 reveals enduring public support for refugees, alongside stark variations in attitudes.
-
Populism - A Global Advisor Survey 2024 (NZ Edition)
Over half of New Zealanders feel that the country is in decline and that our society is broken. Ipsos New Zealand's inaugural participation in a global study on populism reveals a pervasive sense of societal and economic decline among New Zealanders.
-
International Women's Day 2024 - NZ Edition
Wellington, 8 March 2024 – Ipsos releases a 31-country study, in collaboration with the Global Institute for Women’s Leadership at King’s College London, looking at attitudes to equality and women’s rights ahead of International Women’s Day.
-
Millennials and Gen Z less in favour of gender equality than older generations
Ipsos’ annual International Women’s Day finds 60% of Gen Z men across 31 countries think women’s equality discriminates against men.
-
Threats and engagement in world affairs: The Halifax International Security Forum survey
Ipsos survey for Halifax International Security Forum finds 70% of people, on average, across 30 countries expect in the next 25 years we could see another world conflict involving superpowers similar to World Wars I & II. The New Zealand result is consistent with these findings (70%).
-
Ipsos Global Trustworthiness Index 2023
The latest Ipsos Global Trustworthiness Index report has been released, and we have learnt who New Zealanders trust the most, trust the least, and how we compare with other countries.
-
Global Views on AI
New Zealanders are more nervous than the global average about the impact of AI on products and services. A new 31-country Ipsos Global Advisor survey found that 63% New Zealanders say that products and services that use AI make them nervous (compared with 52% global country average).