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Ipsos Global Advisor Predictions 2024
Despite the change in government, most New Zealanders are predicting 2024 will bring higher interest rates, unemployment, inflation and global temperatures.
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Holiday Shopping 2022: Mixed feelings as consumers are anxious but eager to celebrate
New Ipsos research conducted by Ipsos.digital and Synthesio looks at this year’s holiday shopping trends, spending habits, and gift wish lists.
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Introducing Synthesio’s trend discovery engine: Topic Modeling
Topic Modeling will be available on the Synthesio platform on 20th July. Our AI-powered discovery engine automatically scans, categorizes, and visualizes hundreds of thousands of online conversations using the power of machine learning to help you uncover unknown or hidden phenomenons and make trend analysis much easier!
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Unpacking Unknown Unknowns
A run-through of the what, why, and how of unknown unknowns in social intelligence.
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The power of social intelligence and survey data to drive brand growth
We all recognise that importance of social is great, the question is, how do we exploit this rich source of data to its full potential and derive the right insights that will drive growth for our clients’ brands?
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Ipsos reinforces its Social Media Intelligence capabilities with the acquisition of Synthesio
Ipsos is pleased to announce the acquisition of Synthesio for an amount of over USD50 million in cash.