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Women and Families Across the World – New Global Research from Ipsos
Most people do not think women belong at home, but when it comes to parenting, traditional beliefs are more dominant.
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Looking Back On 40 Years Of Retail – Top Tips For The Future!
We are known throughout the world for being a leader on market research and customer insight. To celebrate our 40 years in the industry, this four-part blog series looks at how the retail landscape has changed – and what the future has in store.
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What Worries the World - February 2017
The majority (62%) of people around the world think things in their country are on the wrong track. Unemployment currently occupies the top spot for global concern with 38% saying this.
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Great Expectations - Are Service Expectations Really Rising?
Explore the causes, effects and changing nature of customer service expectations. Our latest data suggests that expectations have a role to play in understanding the link between the day-to-day of customer experience and overall brand relationships.
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Web Listening
Social Intelligence delivers insights that drive strategic decisions and performance, from consumer expression and behaviours found in social media, search and other online data.
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Communities
Communities enable collaborative environments for brands to interact with people in real-time. They help you build insights, drive innovation and gain influence by accessing on-tap audiences eager to provide input that will have an impact.
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Advisory Services
We are a diverse group of management consultants, brand strategists, researchers, sociologists and marketers who are passionate about developing breakthrough brand and marketing strategies.