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Ipsos Update – July 2024
AI, Refugees, Crime … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Ipsos NZ Issues Monitor May 2024
Concern for crime back up; Government’s performance rating unchanged from the first 100 days.
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Tracking expectations, context and empathy to build successful brands
Discover Ipsos' contextual brand tracking
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Humanizing AI: Real human data to generate and predict real innovation success
Unlock the secrets of innovation success with AI by infusing models with real human data, as 'Humanizing AI' reveals the pivotal role authentic interactions play in predicting the next big thing.
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Applying Lessons from CX Text Analytics to Generative AI
Not Doomed to Repeat: learning from the past of Customer Experience text analytics will ensure we obtain the most value from Large Language Models
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Ipsos Update – June 2024
Generations, Equality, Pride … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.
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Ipsos Earth Day Report 2024 - NZ edition
Climate change: as the world heats up, willingness to act is falling. Ipsos releases a 33-country study as part of Earth Day, looking at how attitudes to climate change are changing.
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Earth Day 2024: Changing Attitudes and Actions Towards Climate Change
After the tenth consecutive monthly heat record, apathy reins in the fight against climate change, especially among young men.
Artificial Intelligence
Discover, generate, and screen your ideas, concepts, products and packaging with generative and analytical artificial intelligence.