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Entrepreneurialism alive and well in the time of the pandemic
Entrepreneurial spirit is up among women and younger adults.
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Who are the World’s Biggest Wearable Tech Buyers?
From the Fitbit to Apple’s smartwatch: wearable tech is becoming increasingly popular across the globe. Early adopters of new technology, the world’s affluent are at the forefront of purchasing wearable tech, ownership reaching over 30% in Spain, Turkey and the USA.
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Ipsos Marketing in MENA Launches a New Regional Syndicated Study: #Millennials
Building on the huge success of its previous regional syndicated study, “She Speaks”, Ipsos Marketing in MENA is launching a new syndicated study, this time targeting one of the most important and most disruptive consumer segments in the region: Millennials.